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Premium Coconut Water, Vita Coco, Marks its Presence in India

Vitacoco in India

Premium Coconut Water in India

With the summers coming in, one of the most common requirement for all of us, irrespective of any age group or gender, is a natural, healthy & refreshing drink. This is where Vita Coco stands, unparalleled in comparison to any other drink option.

Vita Coco is a major beverage brand with a cult-like brand loyalty, offering coconut water in a range of flavors. Originally introduced in New York City in 2004, Vita Coco has grown to become the world’s best-selling coconut water brand. Health & wellness experts, pro athletes, and celebrities have all become loyal fans of Vita Coco, swearing by its authentic flavor and hydration properties.

Vita Coco continues to define natural food and beverage products based on the healthful proposition and versatility of the coconut. Available in over 60,000 American retail stores, the brand’s popularity only continues to increase globally with a presence in more than 30 countries.

We see lots of celebrities vouching for the quality of the coconut water and have shown trust in the brand. Barbadian beauty Rihanna, Madonna, Matthew McConaughey, Demi Moore along with Red Hot Chili Peppers frontman Anthony Kiedis, are some of the enthusiasts of Vita Coco coconut water.

Vitacoco with Rihanna

Vitacoco with Rihanna

It is matter of pride and honor for us to announce the availability of such a premium quality, Vita Coco coconut water in the Indian market.

The day with Vita Coco CEO Michael Kirban was also very interesting. We still remember the day when we met him & were impressed by his vision around the coconut products. He expressed the importance of the Indian market, where in more and more customers are becoming health conscious and are looking forward to quality products.

Our vision to introduce the best of products for the Indian market coincided with his expectations and thus began the journey of Vita Coco for the Indian market.

Vita Coco team, spread over various geographies came forward and extended their full support in ensuring that the product meets the Indian Regulatory and FSSAI standards. Finally the day has arrived, where FSSAI has given a clearance to Vita Coco natural coconut water. Vita Coco Natural Coconut Water is now readily available in India. Definitely a great moment for all of us to have a quality product, that is FSSAI laboratory tested & approved, available for the health & quality conscious Indian customers.

Customers would be able to buy coconut water in India via all leading physical retail stores which are already associated with us like Big Bazar, Natures Basket, Food Hall, Spencers, Max Hypermarket and other leading stores in various cities of India. They would also be able to get it via leading online eCommerce marketplaces like Amazon.in(India), Flipkart, Paytm, Big Basket and others.

Vita Coco Refreshing Natural Coconut Water

Vita Coco Refreshing Natural Coconut Water